Marketing and Communications Specialist Our client is searching for a Marketing and Communications Specialist to join their team. This role will be responsible for developing and implementing effective marketing and communication strategies to promote the company’s products and member services, drive member engagement, and increase brand awareness. A successful candidate will lead the marketing and communication campaigns, analyze market trends, and collaborate with cross-functional teams to achieve business objectives.
Your success will be defined by your ability to: - Develop and execute comprehensive marketing plans and strategies to achieve company goals and objectives
- Conduct market research and analysis to identify target audiences, market trends, and competitor activities
- Collaborate with cross-functional teams to develop integrated marketing campaigns
- Oversee the development of compelling marketing materials, including digital content, sales collateral, and promotional materials
- Manage and optimize the company’s online presence, including website, social media platforms, and digital advertising campaigns
- Monitor and analyze campaign performance, using data-driven insights to refine strategies and tactics for continuous improvement
- Stay updated on industry trends, emerging technologies, and best practices in marketing to drive innovation and maintain a competitive edge
- Cultivate and maintain strong relationships with key stakeholders, such as members, partners, and industry influencers
- Identify and evaluate new marketing opportunities, including partnerships, sponsorships, and collaborations
- Ensure compliance with relevant marketing regulations and guidelines
Your strengths include: - Proven experience as a Communications and Marketing Specialist or a similar role, preferably in the fast paced and dynamic environment
- Strong leadership and team management skills with the ability to inspire and motivate team members
- In-depth knowledge of marketing principles, strategies, and best practices across various channels, including digital, social media, content marketing, and traditional advertising
- Proficient in marketing tools and platforms, such as CRM software, marketing automation systems, Google Analytics, and social media management tools
- Excellent analytical skills with the ability to interpret data and make data-driven decisions
- Exceptional communication and interpersonal skills to collaborate effectively with internal and external stakeholder
- Creative mindset with the ability to think outside the box and develop innovative marketing ideas
- Strong project management skills with the ability to prioritize tasks, meet deadlines, and manage multiple projects simultaneously
- Demonstrated ability to adapt to changing market dynamics and leverage opportunities for business growth
- A proactive and results-oriented attitude with a focus on driving measurable outcomes
If you are interested in this role and meet the above criteria, please click the “Apply” button to send your resume directly to
Jason Dick, Bobi-Jo Warner, Andre Donado, Olga Borisova. Recruitment Partners Inc. is an Alberta-based, Alberta-focused recruitment firm. We are dedicated to building long-term relationships while securing top talent for Alberta’s best employers. At the heart of our efforts is a collaborative, consultative approach. We are proud of our team of consultants, who come with practical business experience, a strong network of professional contacts, and are focused on what is best for both clients and candidates. We will facilitate the
best fit between client and candidate. This means reduced turnover, enhanced employee engagement, increased productivity, customer satisfaction, and more.
Accounting & Finance – Sales & Operations – Supply Chain – Human Resources – Office Support – Technology
Contact us today –
Your Search Partner – www.recruitmentpartners.ca
